Brewery Profile

Conversion Brewing

In a small city beer scene, Conversion Brewing fills a role that is different from a large regional production brewery or a long-established urban brewpub. Lebanon had limited brewing options when childhood friends Evan and Tom established the business in 2012, and the brewery’s scale still reflects that local origin. It operates as a 3-barrel nano-brewery using a Quality Beer System, so visitors should expect a small-batch operation built around limited runs rather than broad distribution. Walking in, the useful frame is not a polished beer hall with a long corporate story, but a local brewery connected to Lebanon’s own pace and audience. In a town where the only prior brewpub was described as being in a mini-mall, Conversion Brewing occupies a distinct place for residents and travelers looking for beer made in town.

Travelers in the Willamette Valley often build trips around a mix of small cities, agricultural landscapes, wine country, and outdoor routes, and a brewery stop in Lebanon can fit into that kind of itinerary without requiring a detour into a larger metro area. Conversion Brewing’s known emphasis is on innovation and quality within a small-batch format, which makes the visit more about checking what is available at the time than seeking a fixed list of flagship beers. The brewery’s smaller production scale also means it is primarily oriented toward the local market. For visitors, that can be part of the point: it offers a way to sample beer tied to Lebanon rather than to a widely distributed regional brand. Anyone interested in Oregon beer beyond the most familiar cities may find this kind of nano-brewery useful for understanding how craft beer developed in smaller Willamette Valley communities.

Practical planning should stay flexible because specific amenities, food service, seating details, and regular beer lists are not established here. The taproom is the place to confirm the day’s pours, and checking directly with the brewery before visiting is the best way to verify hours, current offerings, and any policies that matter to your group. Since production is small, availability can change, and the experience is likely to depend on what has recently been brewed or tapped. Visitors should treat Conversion Brewing as a local stop rather than a guaranteed all-day destination: build in time to ask questions, see what is pouring, and adjust expectations around a nano-brewery serving its immediate community.

Conversion Brewing operates a 3-barrel nano-brewery using a Quality Beer System in Lebanon, Oregon, within the Willamette Valley region. Established in 2012 by childhood friends Evan and Tom, the brewery was created in response to the limited brewing options in the area. The focus is on small-batch beers that prioritize innovation and quality. Located in a town where the only prior brewpub was a mini-mall, Conversion Brewing occupies a distinct position within the local craft beer scene. Their production remains on a smaller scale, catering primarily to the local market.

Website available

833 S Main St, Lebanon, OR 97355, USA, Lebanon, Oregon, 97355

Phone: 541-259-9925

Website: http://conversionbrewing.com/

Hours: Monday & Tuesday 3pm-9pm, Wednesday & Thursday 3pm-10pm, Friday & Saturday 12pm-11pm, Sunday 1pm-7pm